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Also launching in September is a new brand from Diamond Estates Wines and Spirits called Fresh. The grapes for this five-bottle series of two white blends, two red blends and a rose are sourced from the same vineyards Birchwood Estate wines were made from.

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ORILLIA - The Leacock Museum National Historic Site will host the first annual Orillia Wine Festival on Oct. 8 and 9.

"I was onboard the moment Diamond Estates mentioned their support of our troops with Dan Aykroyd Wines," the Canadian film and TV star whose name graces the bottles said in a statement earlier this week.

"This is a very proud moment for me as a Canadian and I hope these wines can inspire some light-hearted times during this difficult mission for our Armed Forces."

"This is essentially a new category of Canadian wine at the LCBO", said Murray Marshall, president and CEO of Diamond Estates. "The line will be displayed in the Cellared in Canada section, but Sundance is not a blend of international and local grapes; it is 100 per cent locally grown."